John Lewis Christmas Marketing Campaign Essay

This year’s advert, entitled â€Å"The Journey†, hopes to do as well if not better than its predecessor. The ? 6 million campaign created by Adam+EveDDB tells the story of a snowman who travels across rivers, mountains, roads and cities to get the perfect gift for the snowwoman who stands with him in the garden. * The advert could’ve been seen on channel 4 just before Christmas and then it was easily accessible on internet(facebook, youtube, etc). John Lewis also was running a snowman hunt, with six snowmen figures hidden around stores. If customers find them all they could win a price, including a  £10,000 holiday, Sony laptop, spa days and gift hampers. John Lewis has also run social media activity including competitions to win a holiday to New Zealand, where the ad was filmed, and for a family to get their garden ‘snowed up’ for Christmas day. John Lewis hopes to make a â€Å"confident statement† in its Christmas marketing this year through its TV, press, outdoor and in-store activity as well as the Annual, a glossy print title that brings together its Editions magazine and Christmas catalogue into one publication for the first time. The Twitter campaign uses the hashtag #snowmanjourney to track its experiential campaign that is photographing the snowman in different towns around the country. John Lewis has also press released many articles regarding their Christmas advert, in store sales, and competitions. John Lewis P&R department has also write a book that tells the story of the snowman and his journey which is also part of the high profile Christmas campaign, short afterwards the book became one of the most selling books for children. John Lewis has attributed a lift in its crafts offering to its Christmas ad campaign. Items on sale include a ‘Knit Your Own Snowman’. * The campaign was created to persuade more and more customers to come in the store and buy gifts for their loved ones during Christmas time. John Lewis’s advert also delivered strong Christmas, and warm feeling to the viewers so they are also creating the brand. They want to tell and insert John Lewis’s brand in many people’s life. Craig Inglis the Marketing Director at John Lewis said â€Å"the campaigns are not just an investment in making people feel Christmassy, they have commercial effectiveness at eart. † Adverts starring the character proved a big hit – with more than three million views on YouTube. * The target market were people who had families, people who lad loved ones, relatives, and people who had someone one special in their lives, because Christmas it is all about spending time with the loved ones, giving them gifts and have a great time. Also they targeted at other organ ization’s customers for example Marks&Spencer, Boots, etc. Also people who wanted to their bedrooms as they had big sales in their home department. Sales figures Sales for the retailer are up 7. 6% year on year for the week ending 17 November with a strong performance in electrical and home technology driving the growth with a 22. 2% jump in sales. In the five weeks over Christmas John Lewis recorded a 44. 3 per cent rise in its ‘Click and Collect’ service, which allows shoppers to buy products online and then collect them from one of the group’s Waitrose supermarkets, compared with figures from 2011. Total web sales reached ? 684. 8 million in the five weeks to 29 December. Electrical and home technology sales were up by 30. 9 per cent on 2011 with tablets being the retailer’s star festive performer. Fashion and beauty sales rose 10. 4 per cent with home products increasing by 6. 2 per cent. In the last full week before Christmas John Lewis posted sales of ? 157. 8 million, a rise of 26. 5 per cent from last year. A record ? 31. 7 million was then taken on 27 December, the start of the retailer’s clearance sale. Conclusion Overall I think the Christmas campaign has been extremely successful. The reason why I am saying this is because comparing the sales figure from last year and this year they achieved a record this year by stepping over the ? 150 million revenue. Also looking at the promotional mix they have done pretty well again, as we have new products which are the snowman book and the snowman toys, sales offers in their stores at certain products. Their PR department did very well as they came with articles just before launching the advert letting people know when and where will they be able to see the advert. The personal selling was great as well as when going to the check out they would ask the customers if they found everything they need and also if they would be interested in buying the snowman book, etc. Direct marketing was great as well as there was a twitter account where you could fallow the snowman’s adventure, and competitions on Facebook and in store. An improvement I would say it would be that maybe the customers where interested in more sales promotions and more direct marketing would convince customers to buy more products and come to John Lewis more often. Although the Advert did cost a huge amount of money that is nothing compared to the ? 157. 8 million revenue they made last year. Another reason why I think that the campaign was successful was that the advert they made has been voted as the year’s most favourite TV advert. And finally the last reason why I am sure that the campaign was extremely successful was that none of the directors of John Lewis expected a record breaker sales figure.

Examples of Fallacies

Examples of Fallacies (1 Appeal to Authority: An example of appealing to authority can be found in many television commercials. This fallacy is used on television by many companies trying to sell, or gain profit, by using athletes, or well-known figures to advertise their product for them. They do this in order to persuade consumers to buy their goods, due to their idols using them; even though, many of the famous people aren't qualified to give expert opinions about the product.A commercial that uses this type of fallacy is Bacardi, who advertises tennis player Novak Djokovic saying, â€Å"Champions Drink Responsibly. (2. ) Appeal to Pity: An example of appealing to pity can be found in many classrooms. This is when a fallacious excuse is given to make sense of an argument, or come to a conclusion, by making us feel sorry enough to make a decision of the pity. A student might use this fallacy if they forgot to do turn in an assignment by saying, â€Å"Sorry, I Just couldn't do the homework this weekend, my dog ate the work sheet you handed out. This might get the pity of some teachers, while others will recognize the fallacy, along with making the right decision accordingly, considering that the reason could be true. (3. Appeal to Fear: Appealing to fear is when an authority, usually higher, tries to prevail by coming to conclusions with fear. By doing this they usually disregard which situation is right and Justified. An example of this fallacy can occur in a sport, such as baseball.Parents could be screaming at their children that their pitching, or batting form isn't right, and if they don't change it they will not be any good. However, they completely disregard that everyone is unique, and does things differently. Appeal to Ignorance: In this appeal someone is actually asking their opponent to prove them wrong, so f they can't they automatically are wrong. However, it is the Job of the person actually purposing the argument to disprove the statement.An e xample of this fallacy is the Loch ness monster. Many people argue that they have seen it, while other say it is absurd that such a thing exists without everyone knowing. There is no way of telling if the monster is actually real or not, because Just saying it does not exist, isn't a solid enough reason for believing that it does. Examples of Fallacies: Appeal to Authority, Pity, Fear, and Ignorance By fballislifenunuOO

Business costs Assignment Example | Topics and Well Written Essays - 1000 words

Business costs - Assignment Example For example, a firm always prefer to produce any unit of output who’s per unit marginal revenue exceeds the marginal cost of the unit. By doing so, the firm would gain more revenue by selling that unit. On the other hand, if the marginal cost of a unit of output is more than its marginal revenue; in that case, the firm avoids producing that unit. If the firm produces such unit, it would incur loss rather than profit on the unit. 2- What do you understand by the term economies of scale? Reductions in per unit cost resulting from increase in market size and increase in firm are called as economies of scale. Any unit cost reduction that occurs when a firm increase its production base or aggregately, the market in which that firm is producing its units, increase. Over that period of time; globally as well as locally, the firms and the markets are increasing. This increase in both is mostly contributed by the latest means of technology, which are mostly used nowadays in the process of production. For example, previously much work was carried out manually as a result, a sufficient amount of resources were consumed. Thanks to machinsation and computerisation that have sufficiently added in the process of economies of scale. ... enue- totally equalling with the total costs- or in total units of production, the cost of produced units offsets the revenue obtained by the sale of units. Some reasons may justify a company keep producing units even it is making loss. First, the loss, occurred by the break-even point or near to that point, most of time doesn’t last for a considerable period of time. The company may be experiencing a seasonal variation in the demand of a particular unit. As soon as that period of seasonal variation in demand ends, the company again observes profits- revenue exceeding costs. 4- What market power may large firms enjoy? How and why may a government seek to limit this? Market power is associated with the behaviour of a firm and the way firms affect competitive conditions and prices in a market (Bourdet, 1991). The way a firm adopts its supply of goods and services production mechanism and its aggregate strategy towards its prices determines its market power. For example, if a fir m has 70 percent market shares in the sale of a particular commodity. Under this condition, it would not be incorrect to say that the firm has sufficient market power to affect and control the prices of that commodity. A government via legislation can restrict to limit the market power of the firm. By enacting a particular legislation and implementing it, the government would become in a position to limit the firm’s market power. The main reason for limiting the market power of the firm is to allow the competitive market conditions. The competitive market conditions benefit producers and the consumers as it would protect consumers who would pay higher costs if the firm limit the required level of commodities in market. 5- Consumer gain as much from small business as from large ones. Analyse

Speech Essay Example | Topics and Well Written Essays - 1500 words - 1

Speech - Essay Example This is a very significant reason for which expats are crowding in Kuwait. Oil is the main source of the country’s GDP. Almost 50% of the total GDP is contributed by oil. Oil accounts for more than 90% of total revenue of the economy. Therefore expats are expected to find jobs in the oil sector. The present political situation in Kuwait can be called as a constitutional monarchy which can cause a threat for the expats. The purpose of the speech is to show the listeners that the present situation in Kuwait for the expats is not good as it was previously. The majority of the foreign workers are generally attracted by the huge potential of the oil industry in Kuwait. Apart from the oil industry other different sectors like sales, marketing, and jewelry industry is also booming and attracting many expats from different parts of the world. Different local companies and multinational companies are recruiting expats. In spite of being an attractive destination for finding jobs, recent trends are saying that numbers of expatriates are decreasing in the country. Kuwaiti Government has taken a serious initiative for reducing numbers of expats from the country. Young citizens of Kuwait are getting very good educations and increasing education qualities are positioning local people in to top level management of different organizations. Government of Kuwait has taken the initiative in a very strict manner. Current situations of expats in the country are like a horror movie. Deputy Director of General Public authority has issued a notice giving direction to the labor department that to issue of work permits for expats have to be done very selectively. In the current situation different employers are warned very seriously not to recruit marginal workers from foreign countries. It is often being noticed that different organizations in the country recruit expats for the sake of supplying them to other employers. Government of Kuwait is imposing strict ban on

WORLD WAR II IN THE PACIFIC THEATER Essay Example | Topics and Well Written Essays - 1500 words

WORLD WAR II IN THE PACIFIC THEATER - Essay Example 10. The main strategic objective Admiral Nimitz included in almost all his operational directives to Task Force Commanders was: A. Related to the situation at hand; a secondary objective of sinking Japanese carriers if the opportunity existed; and risk was acceptable.11. Advantages of the Southwest Pacific thrust of the multi-pronged U.S. Pacific strategy included all of the following except: A. A lack of unity of command at the operational level in that the Australian commander, General Sir Thomas Blamey, was co-equal with the American, General Douglas MacArthur, which inhibited some operations, but ultimately improved Allied command relationships.12. While U.S. grand strategy emphasized "Europe First," by the end of 1943, the flow of resources and manpower from America in both theaters remained basically equal. Why was this so B. With the landings in the Aleutian Islands the Japanese were a serious threat to the West Coast of the United States. 13. The decisive factor for U.S. success in the Pacific Theater in World War II was the: B. Outstanding decision process resulting in both operational and strategic success in the carrier battles of World War II. 14. The dominant element among Japanese leaders in the strategic debate prior to Pearl Harbor was: B. Admiral Isoroku Yamamoto15. The Navy's role in Japanese strategy was: C. Essential to attainment of overall Japanese political objectives as only the Japanese Navy could secure the "Southern Resource Area" vital to the Japanese economy and war effort.... B. They arrayed the nearly 200 ships they employed in the action in widely separated and non-reinforcing groups, thus depriving themselves of the opportunity for a decisive night action with battleships and cruisers against the surviving U.S. carriers. A. A lack of unity of command at the operational level in that the Australian commander, General Sir Thomas Blamey, was co-equal with the American, General Douglas MacArthur, which inhibited some operations, but ultimately improved Allied command relationships. C. The carrier Enterprise, under repairs for the bomb hits she took during the Battle of the Eastern Solomons, did not arrive in theater until 24 October and the U.S. would thus have only the carrier Hornet available. D. lack of aircraft carriers since, after the battle, the U.S. was down to a single carrier and had to rely on the British to provide H.M.S. Victorious until U.S.S. Saratoga returned to Fleet service and other new-construction carriers started to join the Fleet 30. A strategy is only as good as the Material Dimension that supports it. In terms of the U.S.

King Lear by Shakespeare Essay Example | Topics and Well Written Essays - 1250 words

King Lear by Shakespeare - Essay Example Thesis Art helps the main characters to find the truth, understanding the meaning of friendship and love, and resist chaos and evil. In King Lear, the concept of art is based on binary opposition; good - evil, life - death, chaos - order. Using his techniques, Shakespeare 'teaches' the audience about good and bad, virtues and sins, social and immoral behavior. For instance, actions of Duke of Cornwall and Regandepict low morals of people who act in their own interests only forgetting about human virtues and goodness. Regansarcastically comments: "Which the most precious square of sense possesses, / And find I am alone felicitate / In your dear Highness' love" (Shakespeare 1999). Using binary opposition of good and evil, Shakespeare unveils consequences of selfishness and egoism, aggressiveness and low personal values of people. In opposition to Regan and Goneril, Shakespeare creates a character of Cordelia a loving and sympathetic daughter. The nonsensical action caused sufferings for many innocent people because of dishonor, falsehood, low moral values 'preached' by the society. Evil and sins ruin happiness and art seeing as a constructive force of happiness and love. In contras to her sisters Cordelia truly loves her father and cares about him: "O dear father, / It is thy business that I go about" (Shakespeare 1999). Without this opposition, the audience would be unable to see the differences and contrasts between good and evil nature. Following Eldridge (2003): "conceptual art are "at the service of the mind" in that they are intended to set up in an audience a line of thinking about a subject matter. Most literary works clearly undertake to describe an action, situation, or event" (25). These contrasts and oppositions help Shakespeare to create a story conflict and draw attention to contrasting elements and personal traits. For instance, Earl of Gloucester is a foil of King Lear who commits the same faults as Lear. For while deploying descriptive detail in the conventional realistic way to build up a rich and convincing impression of Earl of Gloucester and the world he creates, Shakespe are uses realism. In contrast to King Lear, Gloucester is not so powerful and stubborn. Gloucester says: "I desir'd their leave that I might pity him, they took from / me the use of mine own house, charg'd me on pain of perpetual/ displeasure neither to speak of him, entreat for him, nor sny / way sustain him" (Shakespeare 1999). Shakespeare compares and contrasts both rulers who suffer the burdens of rule. It is important to note that identifying something as art, then, is indispensable to artistic practices. That something is art signals how and even whether readers are to respond to it interpretively, aesthetically, and appreciatively. King Lear demonstrates that art is an important part of life because it leads to self-knowledge and self-development. What is particularly interesting in the plot of King Lear is its exceptionally broad psychological and sociological scope, involving characters from practically all bands of the dynamic spectrum and social classes. Eldridge (2003) comments: "A work

Travel agency website Essay Example | Topics and Well Written Essays - 1250 words

Travel agency website - Essay Example Travel agency is a business which sells and trades travel related products and services to the end-user customers on behalf of the third-party travel suppliers. These third-party travel suppliers include airliners, hotels, cruise liners, tour companies.In addition to dealing with ordinary tourists, most travel agents have a special department devoted to travel arrangements for business travelers, while some agencies specialize in commercial and business travelers. Some agencies also serve as general service agents for foreign travel companies in different countries. There are many travel agents working around the world. They usually work on the basis of taking some compensation for each service sold by the agency to the customers. The main function of the travel agents is to act as an agent, which is to sell travel products and services on behalf of a supplier. Consequently, unlike other retail businesses, they do not keep a stock in hand. A package holiday or a ticket is not purchas ed from a supplier unless a customer requests that purchase. Travel agencies became more commonplace with the development of commercial aviation starting in the 1920s. Originally, the agencies largely catered to middle-class customers, but the post-war boom in mass-market package holidays resulted in travel agencies on the main streets of most of the cities, catering to a working class clientele looking for a cheap overseas holidays. There are three different types of agencies: these are Multiples, Miniples and Independent Agencies. The former comprise a number of national chains, often owned by international conglomerates. It is now quite common for the large mass-market tour companies to purchase a controlling interest in a chain of travel agencies, in order to control the distribution of their product. The smaller chains are often based in particular regions or districts. Independent Agencies usually cater for a special or niche market. Some cater to the needs of residents in an up-market commuter town or suburb, or concentrate upon a particular area or group or an activity such as sports. There are 2 approaches of travel agents. One is the traditional multi-destination travel agent based in the originating location of the traveler and the other is the destination focused travel agent that is based in the destination and delivers an expertise on that location. All travel agents generally have a well-maintained website through which the customers book their tickets and travel plans. The popularity of the trave l agency depends on the user interface of the website of that particular travel agency. One such travel agency website has been developed. To develop any website, we need to take into consideration the various aspects of building a good user interface of the website. The travel agency website can be used to book tickets, check trip deals and trip packages, create trip itineraries, etc. The main options of which the user might want to perform are: Home: The web site home page will have certain information about some or all of the options. Vacation Packages: The vacation packages provide the vacation packages customers usually prefer. Search Vacations: The user can search for vacation packages if he or she wants to go on a vacation with a package. Search Top Deals: The user can search for the top deals in the vacation packages and select the best ones. Flights: This option deals with booking of flight tickets to the respective destinations. Search Flights: The user can search for the flights going to their destination. The user can search and book tickets here. Top deals: The user can search for the top deals in the flight tickets to the desired destination and also book the tickets for the destination. Hotels: Here the customers can book hotels for accommodation. Search Hotels: Users can search for hotels for accomm

Cloud Assignment Example | Topics and Well Written Essays - 500 words

Cloud - Assignment Example Users will use this to interact with the cloud services. For instance, users need a browser that will enable them to access a wide variety of applications at the same time (Collins, 2014). They can access word applications, sophisticated programs, and electronic mail services. An example is the email services where the user requires a browser to access storage and software that is on the cloud host. Essentially, a cloud computing architecture comprises of a front-end and a back-end. The back-end consists of the storage and the servers. On the other end, the front end is made up fat and thin clients. In addition, there is a delivery system based on the cloud and the network. The choice to either rent a cloud computing facility or to purchase hardware is dependent on a number of constraints. First, is the population of the company against the monthly charges per terminal. The larger the organization, the individual cost will be lower but the overall cost, when projected on a long term basis, is very costly. In such a case, it is advisable to purchase hardware for the organization. When running significant database systems, it is cheaper if the organization avoided renting the facility. Making the most out of a cloud facility may be hard because they have fixed instance sizes. With your installation, it gives you the flexibility of creating dimensions of your choices (Jamsa, 2013). The experience with cloud providers is the significant acceleration of CPU speed and the memory. However, the world outside demands you have one flanking the other. Challenges coming with colocation include availability of in-house expertise. It ranges from establishing your network, acquiring equipments that may be expensive. Also, your data centers have to be up twenty-four hours seven days. The additional cost here is to have staff on call and ready to move. Otherwise, you incur extra costs hiring somebody to fix these problems. There is no option other than purchasing

List and Discuss some key values and practices you consider vital to Essay

List and Discuss some key values and practices you consider vital to enhancing citizen's participation in creating sustainable a - Essay Example Personal commitment & practices No environmental protection activity would taste success unless it gets public attention and cooperation. Since people are responsible for majority of the environmental destruction activities, educating the public about the necessities of environmental protection and sustainable development is a must. A slight change in the public behaviour can bring dividends in protecting the environment. For example, billions of plastic carry bags have been used daily by the people all over the world while they conduct shopping. Plastic is the number one villain in destroying environment since it is not a biodegradable material. Instead of using plastic carry bags for shopping, if public started to use paper carry bags or other environmental friendly carry bags, the use of plastic can be reduced considerably. Each person should make a conscious effort to reduce his plastic consumption as much as possible so that the environment will be benefitted immensely. In short , individuals can contribute heavily to the environmental protection activities by avoiding plastic material. ... So, farmers should try to reduce the use of chemical fertilizers as much as possible and they should use bio fertilizers as much as possible even if the yields are slightly less. Participating governmental bodies Environmental impacts cannot be confined to the political boundaries of nation states. Pollutants from one country often travel to others, activities within a country can affect the environment of another, and the depletion of the ozone layer or changes in climate due to the release of green house gases affect us all(Singh and Singh, 2006, p.9). Participation of the governmental bodies is important for the success of environmental protection activities. Since individuals have limitations in controlling the group activities, the intervention of governmental bodies is necessary to execute the environmental protection laws in a society. For example, it is difficult for an individual to check or control the emission of greenhouse gases from vehicles. Only the governmental agenci es can check the smokes coming out from the vehicles and ask the drivers or vehicle owners to do the needful. Governmental bodies can play a vital role in reducing the usage of plastic materials. As mentioned earlier, governmental bodies can ask the retailers to provide only environmental friendly carry bags to the shoppers. Consumers or shoppers have limitations in compelling or insisting the shop owners to provide paper bags or other bags manufactured from environmental friendly materials. â€Å"In most countries there are laws that regulate point pollution from specific sources, and making emission statistics public. This practice would not only

Time pressure on ambulance drivers Essay Example for Free

Time pressure on ambulance drivers Essay Ambulance drivers are required to make decisions on which route to follow under time constraints because every second is counted to save a life. Timmons, 2007 indicated that â€Å"Decision makers are susceptible to cognitive biases when operating under stress, i. e. , high workload, time pressure, and information ambiguity†, pp4. A cognitive bias is defined by Haselton et al. (2005) as the tendency to search for information and alternatives that prove their preconceptions and to discount information that disproves their preconceptions. Kowalski-Trakofler et al. (2003) carried a study to discuss human judgement and decision making under stress. The authors selected recent literatures and carried out a field work to discuss the affect of stress on emergency responders. They examined coping with stress under time constrains on expert emergency teams. It was concluded from this research that â€Å"stress restricts cue sampling, decreases vigilance, reduces the capacity of working memory, causes premature closure in evaluating alternative options, and results in task shedding†, ( Kowalski-Trakofler et al. 2003, p282). They have mentioned a study that identifies emergency decision makers’ behaviours under stress. This study concluded that these people under stress â€Å"not only have the effects of their own stress response and its resulting consequences, the information they must base their judgments on is often unclear, faulty and incomplete†, p. 283. The over all conclusion of this study was that the stress under time pressure narrows the decision maker focus whether working individually or in groups Impact of traffic congestion on response time: 2. 7 Shortest path algorithm Shortest paths’ calculations are unavoidable in road network analysis applications including emergency medical services such as ambulance navigation systems, (Liang, 2005). The shortest path (or minimum weight path) is defined as calculating the least total distance weight or least time weight paths between two locations (Derekenaris et al. , 2000). The quickness of calculating the shortest route for EMS is essential to reduce the respond time needed to route the ambulance vehicles from the dispatch location to the incident scenes (Liang, 2005). Liang pointed out that the problem arises when finding the shortest routes in big urban cities which contain huge road networks that are associated with massive amount of real world roads information(such as traffic information, name of roads, etc) and associated with the available capabilities of the hardware for example the amount of memory used to run this algorithm. Engineer (2001) considered two systems that controls and calculate the shortest routes in EMS. First, a centralised system which runs by ambulance control centre personnel, while the other system is called decentralised system in which the shortest path is calculated on board of the vehicles and this system is usually have limited memory and storage capabilities. He mentioned that an optimal algorithm to find the shortest path in less time is essential especially for decartelised system Zhan and Noon (1998) distinguished three types of shortest path algorithms which are single pair, single source and all pairs shortest paths algorithms. Single pair calculates the shortest path between two points in a network, while single source algorithm calculates the shortest path from a point to all other points in a network and finally the all pairs algorithm calculates the shortest path between every pair of points. Borri Cera (2005) explained single pair shortest path algorithm by assigning a first point and second one on a road network. It is possible to calculate the shortest distance between these points by minimising the value of distance linked with each point on the network (also known as impedance) taking into consideration that the a distance variable is associated with each point on the network. They also pointed out that the shortest path can be calculated according to different variable rather than distance one, such as â€Å"time or monetary cost†, pp 954. There are many algorithms for solving shortest paths which have been formulated over the years as a result of different research studies in different fields such as geography, computer sciences and transportations (Goldberg Radzik, 1993). However, there are three main used algorithms, which are Dijkstras algorithm, Restricted Search Algorithm and A* Search algorithm. ArcView Network Analyst extension uses a modified Dijkstar’s algorithm that does not only finds the shortest path from one point not another but also it was built to facilitate quick access to the topology of the network data (ESRI help, 1992). In addition, the modification includes a custom memory to manage and deal with very large networks.

Developing India with internet banking

Developing India with internet banking Online banking also known as internet banking is a service that is allowed by the banks to its customers for accessing bank accounts and services offered by them via internet. The invention of online banking was started by the banks in New York in 1980 and its services were offered correctly from 1995. In 1995, the presidential savings bank became the first financial provider to offer Internet banking and soon it spread with well-known banks such as Citibank, Chase Manhattan. We can observe through this, that paperwork and other hassles are greatly reduced by banking online. People need not have to waste their time going to banks and other transactions, it involves just a click and every information will be in front of you. In proper terms, online banking is a system which allows individual to execute banking process and activities from home through internet. It can be either said that the use of telephones and telecommunications which helps in banking transactions to be done by comp uter rather than human interaction. It can be also known as home banking, wherein you can check your accounts every now and then. Gone are those days, when people followed the traditional method of standing in a queue for several hours and filling up forms to withdraw amount or for something relative. The incarnation of net banking proved to be time saving and much easier in process. Today we are in era of globalization. Multinational banks worldwide have preferred e-banking as their first strategic source. Advancement in global world is due to technology. There has been improvement in fields of maintenance, storage, availability and transfer of data. The world has now become a global village. Banks have now modified themselves by providing services through internet. It begun from computerization networking ATMs and now e- banking, this movement of chain helped banks increase their tie- ups with global banks. Internet banking admits the usage of internet as a delivery channel for banking activities. In simple terms, a person can operate his bank website 24/7 hours. This reduces wasting time daily visiting ban ks for every minute thing and thus provides the user (customer) to manage online help from home. The evolution of technology in Indian banks started from 1990s. In the last five years, the usage of IT in foreign and private sector banks increased rapidly, by which competition and worldwide internet phenomena has emerged. In past years we have seen dramatic changes, making customer satisfied about the aspect of banking. Indian metros are heading in online banking today. There are functions such as direct dial up connection, public and private networks using devices like telephone and personal computer including automated teller machines (ATMS). Some online banks like ICICI BANK, STATE BANK OF INDIA, BANK OF INDIA, HDFC, etc. are traditional banks which offer online banking, while others are only online banks with less features and services. But in India there are no special banks dealing only with online banking and does not have its existence. Through online banking customers can accomplish all daily transactions such as account transfers, wire transfer, balance inquiries, bill payments and stop payment request, some others offer online loan and credit card application. It also offers services like e-cheque, travelers checks and cashiers checks. Account information can be accessed anytime, anywhere via World Wide Web. It helps the banks to attract new customers to broaden their own profit and goodwill. In spite of these advantages can anyone analyze what is the drawback of online banking? It is observed that online banking system making an online account is very time consuming. In this case, there are limited banks which o ffer online banking in limited areas. In addition to this, if an account holder pays online, he/she has to introduce check request before two weeks due payment. But the banks can withdraw the amount when a notification is received from the account holder; it meant that the account holder without knowing has lost his interest of two weeks on that payment. Where does India stand in usage of online banking? Now in India every banks has the facility of e- banking, which is now extending even in rural areas by educating about the advantages and attracting their attention towards e-banking. This will help our country develop in technological advancement. It is said that not every banks but some evolving banks offer service and advanced features. The online banking manages savings account, credit cards, fixed deposit and insurance. Customers attracted to online banking should also understand about the security which the banks provide, else the password or the personal details may be easily hacked by any person. Aims and Objectives The main aim of this research is to find out customers satisfaction by usage of internet banking and improvement in Indian e- banking in near future. My objective is to have comparative study on internet banking and significance of the services provided by the banks in India. To mainly find out what is the status of online banking in India. My aim is to provide readers what can be possible through online banking. To state the status and ratings of Internet banking in todays world. To understand the concept of Online Banking and can it be helpful for future banking organization, would it develop as compared to UK banks. To mainly concentrate on the reason, that why people are switching on to internet banking. To understand the position and to develop Indian banks it in near future. Literature review How do people look upon online banking in India? The research says very few uses it for the purpose of services offered by the banks and for transactions but rest dont even know they follow the old method and visit the bank as much as possible. Some banks dont have features or services which the other banks provides, either it can be said that banks in India does not provide services that are offered by the UK banks for e.g. card reader which is not yet bought in notice of Indian banks. There are some banks in UK especially for net banking known Net banks, where there is only physical appearance but in India there is no such banks only related to Internet banking. India is still in a progress to make its position in global world but still it needs to understand the importance of internet banking. The ratings for online banking in India is quite low only those skilled people use it, while others still rely on the bankers to check their transaction. Online banking advantages and disadv antages The problems related to online banking include security risk, operational risk, system architecture risk, legal risk. Apart from the first risk i.e. security risk there is limited internet user base, lack of system to advanced technology for banking services, customer usage for internet base is less in India so as compared to global standards, customers with orthodox mentality does not approve the internet transaction as they are not comfortable, there is limited awareness about the potential of internet banking on the part of banks. Primary Research Question: Does online banking open up new markets for banks?

Computer Hackers :: Essays Papers

Computer Hackers The meaning of Hacker is one who accesses a computer which is supposably not able to be accessed to non authorised people of the community. Hackers may use any type of system to access this information depending on what they intend on doing in the system. Methods Hackers may use a variety of ways to hack into a system. First if the hacker is experienced and smart the hacker will use telnet to access a shell on another machine so that the risk of getting caught is lower than doing it using their own system. Ways in which the hacker will break into the system are: 1) Guess/cracking passwords. This is where the hacker takes guesses at the password or has a crack program to crack the password protecting the system. 2) Finding back doors is another way in which the hacker may get access to the system. This is where the hacker tries to find flaws in the system they are trying to enter. 3) One other way in which a hacker may try to get into a system is by using a program called a WORM. This program is specially programmed to suit the need of the user. This programme continually tries to connect to a machine at over 100 times a second until eventually the system lets in and the worm executes its program. The program could be anything from getting password files to deleting files depending on what it has been programmed to do. Protection The only way that you or a company can stop a Hacker is by not having your computer connected to the net. This is the only sure fire way in which you can stop a hacker entering your system. This is mainly because hackers use a phone line to access the system. If it is possible for one person to access the system then it is possible for a hacker to gain access to the system. One of the main problems is that major companies need to be networked and accessible over the net so that employees can do overdue work or so that people can look up things on that company. Also major companies network their offices so that they can access data from different positions. One way which is used to try to prevent hackers gaining access is a program used by companies called a Firewall. Computer Hackers :: Essays Papers Computer Hackers The meaning of Hacker is one who accesses a computer which is supposably not able to be accessed to non authorised people of the community. Hackers may use any type of system to access this information depending on what they intend on doing in the system. Methods Hackers may use a variety of ways to hack into a system. First if the hacker is experienced and smart the hacker will use telnet to access a shell on another machine so that the risk of getting caught is lower than doing it using their own system. Ways in which the hacker will break into the system are: 1) Guess/cracking passwords. This is where the hacker takes guesses at the password or has a crack program to crack the password protecting the system. 2) Finding back doors is another way in which the hacker may get access to the system. This is where the hacker tries to find flaws in the system they are trying to enter. 3) One other way in which a hacker may try to get into a system is by using a program called a WORM. This program is specially programmed to suit the need of the user. This programme continually tries to connect to a machine at over 100 times a second until eventually the system lets in and the worm executes its program. The program could be anything from getting password files to deleting files depending on what it has been programmed to do. Protection The only way that you or a company can stop a Hacker is by not having your computer connected to the net. This is the only sure fire way in which you can stop a hacker entering your system. This is mainly because hackers use a phone line to access the system. If it is possible for one person to access the system then it is possible for a hacker to gain access to the system. One of the main problems is that major companies need to be networked and accessible over the net so that employees can do overdue work or so that people can look up things on that company. Also major companies network their offices so that they can access data from different positions. One way which is used to try to prevent hackers gaining access is a program used by companies called a Firewall.

The Atomic Bombs Impression on Scientific History Essay -- Atomic Wea

The Atomic Bomb's Impression on Scientific History This website validates the impressive nature of the development of the Atomic bomb as part of scientific history. It will discuss the discoveries that scientists made throughout history that were vitally important to the project. Additionally, this site will also cover the development of the Manhattan Project, including the different production facilities that existed. Lastly, this site will cover the testing of the first Atomic bomb. The development of the Atomic bomb is the most impressive scientific development in history. The development of the bomb began with scientists working on independent projects, which climaxed with the Manhattan Project, and merged full strength with the testing at Trinity. The background and history of the science that lead up to the Manhattan Project is important because it incorporates many ideas from prior decades. The Manhattan Project is the largest demonstration of the scientific community coming together ever. Hundreds and thousands of people and communities came together for one common goal, to end World War II. Finally, the power and awe of this project itself was realized with the testing at Trinity. This marked the end of the Manhattan Project. It is for these three reasons that the development of the Atomic bomb is the most impressive development in scientific history. The development of the Atomic bomb was impressive because it was an accumulation of decades of physics and chemistry. Before anyone ever thought or expressed ideas about mass production of atomic bombs, scientific groundwork had to be established. Forty years prior to the making of the Atomic bomb scientists were developing ideas that would later become the ba... ...crifice personal profits for the common goal of ending the war without knowing if the project would even work is also what makes this so extraordinary. It is for all these reasons that the development of The Atomic bomb is the single most remarkable scientific development in history. References: Printed Materials 1. Groueff, Stephane. Manhattan Project: The Untold Story of the Making of the Atomic Bomb. Canada:Little Brown and Company, 1967. p3-362 2. Groves, Leslie R. Now it can be Told: The Story of the Manhattan Project. New York: Harper and Brothers, 1962. p 68-93. 3. Lens, Sidney. The Bomb. New York: E.P. Dutton, 1982. p 4-10. 4. Meadows, Jack. The Great Scientists. New York: Oxford University Press, 1987. 5. Rhodes, Richard. The Making of Atomic Bomb. New York: Sim and Schuster, 1986. p 394- 395, 487-491, 547-548, 602.

Type of Business

P1 – Describe the type of business, purpose and ownership of two contrasting business Help for heroes is a charitable company that was founded by Byrn and Emma Parry in 2007, they started Help for Heroes. They raise money for the servicemen returning from war, in Afghanistan and Iraq. Help for heroes have 5 different campaigns that have been done , these are; swimming pool complex at Headley court, Relative’s houses at Headly Court and Selly Oak hospital, battle back, troop aid, combat stress and the patients welfare fund. They are a national company based in England only. The Help for Heroes Company are a registered UK charity, but also have a profitable gain, they do exactly what is stated and all donations are given to the charity. But they also sell Help for Heroes merchandise such as wristbands etc. these go towards the running cost of the company and to the owners. The donation that Help for Heroes have received since October 2007 is ? 105. 377M. Help for Heroes have about 250 employees worldwide Help for Heroes is a tertiary business and the purpose of the business is to help wounded service men and women through donations and fundraising, the ownership of Help for Heroes is a partnership, owned by Bryn Parry and Emma Parry. The mission statement for Help for Heroes is ‘Help for Heroes supports any serviceman or woman who has been either wounded in conflict or injured in training since 2001. We are raising millions of pounds to create facilities to help their rehabilitation and support existing service charities to deliver the expertise needed. Help for Heroes have an unlimited liability, this mean if they were to go into debt, they could lose more money than was put into the business. Topshop is a British clothes retailer, it is known worldwide. Topshop is a part of the Arcadia group which is a group that owns a lot of different retail outlets. Topshop was founded in 1964 by ‘Peter Robinson’s Ltd. â€℠¢ Topshop has physical and online stores in over 20 countries. They employ over 200+ employees each year. They are an International company with flagship stores in Europe, the Americas and the Middle East. The Topshop in Oxford Street is the world’s largest fashion store it is roughly about 90,000 square feet and covers five floors, it attracts 30,000 customers a day. Topshop is a tertiary company; the purpose of the business is to sell fashionable clothes and accessories to the younger age group (15-25). Topshop is a company owned by the Arcadia group so it’s a PLC. As Topshop is a PLC, they have limited liability, and they would only lose the money that they put into the company. P2 – Describe the different stakeholders who influence the purpose of two contrasting businesses A stakeholder is an individual that has a direct or indirect stake in an organisation because it can affect or be affected by the organisation’s policies, actions or objectives. All stakeholders are entitled to different considerations, and have different rights. Stakeholders can range from customers, to government. I will be describing the impact that key stakeholders have on my two selected organisations, Topshop and Help for Heroes. Customers: Customers have an impact on Topshop as they buy the products; they are entitled to a fair price on products and high quality goods. The influence they have on Topshop is that they are expecting them to keep high-quality goods, which last for an extended period of time so they get their value for money on these products. Help for Heroes customers influence the company by expecting them to make good use of their donations, in products brought and to achieve projects that are promised to be made. Employees: Employees have an internal impact on Topshop as they are part of the company; employees expect security of their job, opportunities to progress in the business as they gain more work experience and a fair pay. As employees are so vital to Topshop, the employee’s expectations must be met by Topshop. Help for Heroes have two set of employees they have volunteers and regular set staff. They both have the similar employees but the volunteers do not expect pay, and expect projects to be achieved. Suppliers: Suppliers have an external impact on Topshop as they are not part of the company; suppliers expect a fair price for goods or services that they are offering to the company. They would also expect a fast if not instant payment and some suppliers would expect to feel valued by the company. This influences Topshop to get payments done quickly, and for prices to be fair to the suppliers, suppliers will also influence the company to prosper as they will want to feel proud of the company. The Help for Heroes suppliers will also have an external impact on them. They will expect them to pay them a reasonable price for the goods they are providing them, and they will expect regular orders to be made. Owners: The Owners of Topshop will have an internal impact on Topshop as they are part of the company and will some decisions for the company; owners are regarded as the principal risk takers. Owners would expect to see profits increase, and see values of the business to rise. Owners will influence the organisation to maintain high standards of work and to try and keep employees for a long period of time, and to maximise profits of the company. The Owners of Help for Heroes also have an internal impact of the company; they would also like to see the business increase in size, but not necessarily value. They would also expect to sell products and bring in a reasonable amount of donations. Trade Unions: Trade unions represent the interests of groups or employees. In Topshop and Help for Heroes they would expect fair wages based on experience and qualifications, fair working hours and acceptable working conditions for their members. This will influence both businesses to maintain high quality working facilities, making sure all staff is given a fair pay and are given reasonable hours. Employer Associations: Employer associations are the governing body of organisations. They have an external impact on Topshop as they are not part of the organisation. They would expect Topshop to abide by rules that they have set; they will also encourage them to give producers of their products to receive a fair wage. This will influence them to offer fair prices to suppliers and to abide by the set rules they have given. Help for Heroes will also be impacted by the employer associations. They will be influenced in making sure they pay their suppliers a fair price. Government: The government have an external impact on Topshop as they are not part of the business. They expect businesses to provide jobs for the public, and pay taxes; they will also expect Topshop to be successful. This will influence Topshop to maintain healthy sales figures and employ a suitable amount of people based on the business size. The government will have less of an impact on the business; they will expect them to provide jobs, but it is not vital as only some are paid. They will expect them to be successful. Local Communities: Local Communities have an external impact on Topshop as they are not part of the business. They would expect them to respect the local customers and area, to keep their waste to a minimum and to give back to the community. This would influence Topshop to try and recycle more often and offer excellent customer service. Local communities would also influence Help for Heroes as they build many buildings and the local community would expect them to keep their waste to a minimum and offer events for the local community. P3 – Describe how their style of organisation helps them to fulfil their purposes The purpose of an organisational structure is to keep control of a group of people and to keep communication between different employees quick and smooth as possible. An organisational structure also distinguishes a clear line between different types of jobs in certain departments. Topshop is a large organisation with a tall hierarchical structure. It needs this because it has over 100 international destinations. Topshop has chosen this structure because it needs to keep different employees in different departments of the business; this keeps the organisation together but also divides work between departments. Topshop also this structure for communication, they are such a large business, so they need to make sure that if problems or queries need addressing employees know who their superiors are and who exactly to report to. Topshop would not want a shop floor employee speaking to the CEO for a simple query as that would take too long for the problem to be addressed. The span of control in Topshop would be fairly small; a manager would normally be in charge of about 15 employees, this is a good figure as it allows communication between employees and managers to be efficient. Example of a Tall Hierarchal Structure Topshop have many different functional areas these are; Finance, Marketing, Production, Sales and Human Resources. Finance keep all records of any type of financial activity, they also work with other managers of different departments to give them any sort of financial information that they need e. g. working with Sales to give them predictions of stock turnover. Marketing are responsible for monitoring competitors such as River Island and Zara. Identifying, anticipating and satisfying any requirements that a customer or potential customer may have and to create new ideas within the business. They do this in Topshop by making sure they know what are the latest trends are and send out when new stock is available to subscribing customers. Production is in charge of how the stock is made, how much stock is made and when it is made. Production keep under Topshop ‘code of conduct’ this states that goods must not be made through any forms of child labour or forced labour. Production work closely with finance in keeping sure they have the most cost effective production, Production also works closely with Marketing as they decide when stock is made and Marketing tells them how much stock they will need for new seasons. Sales are responsible for getting customers to buy whatever Topshop produce. Sales work with the Marketing department. Marketing will find out what the customer want and Sales will normally find potential customers to ‘open’ from here marketing will keep them interested and hope for Sales to ‘close’ the deal. Human Resources managers are responsible for people management in Topshop; this is for mainly customers and employees. They will advertise, hire, train and fire employees. They will also take any sort of customer complaints. They will also make various policies for people in the organisation, administrative roles and supportive roles. Topshop make strategic plans by getting the CEO of Topshop to write up a set of aims with other senior partners. These are then dissected by the second in charge and presented in a department meeting from here they will then decide on how will they meet these aims with strategic plans and different plans are given to different managers. P4 – Explain how their style of organisation helps them to fulfil their purpose For this task I have been asked to explain how organisational structures and strategic planning helps Topshop to achieve its aims. Organisation structures help a business reach their aims by how dividing the company into smaller units, where companies have specialists in their specialised areas such as having a financial clerk in the finance department and not in the marketing department. The organisational structure will also establish clear communication routes making it communication efficient by having it only when necessary. Strategic planning is an organisations process of defining the direction that the company is going in; this involves making decision and providing the relevant resources to pursue the strategy that will be taken. Performance measures are established early on to measure the success of the plan. Heads of organisations need to do strategic planning so they can check at any investments are worth the time and money. Strategic planning helps a business to achieve its aim in various methods; * Helps organisations prepare for the future – This helps businesses to achieve aims by allowing them enough time to plan in the present so they can analyse for the future, giving the business enough time to run trial and error through different ideas and methods, this is so they can decide on what will bring profit and what will bring a loss of profits of the business. * Bring clarity and agreement on a mission statement – This helps businesses to achieve aims by letting everyone know what the ultimate goal of the business is and to reinforce this goal in everyone’s heads. It is also helpful for the staff and board members to have a ‘path’ to follow; this puts everyone on the same page. * Educate participants on changes to be made – This helps businesses to achieve aims by giving everyone that is in the business the suitable information and resources to allow them to understand how changes will be made so that they can accommodate the business aims. If employees also understand the business history and be able to see what has worked in previous year and what hasn’t, they will be able to identify successful methods to move the business forward. Gives opportunity to analyse the organisations systems and processes – This helps the business to achieve aims by giving board members the opportunity to be able to analyse the processes that and systems that have been used, and then they can identify the strengths and weaknesses, and eventually be able to improve these where necessary. M1 – Explain the points of view of d ifferent stakeholders seeking to influence the aims and objectives of two contrasting organisations A stakeholder will always influence a business. This depends on the amount of power that they have the larger power that a stakeholder has the more interest that an organisation will have on that certain stakeholder. The interest that organisations take on stakeholders can influence the decisions that they take and ultimately this will affect their aims and objectives. I will be covering 5 different stakeholders that may influence my two selected organisations; Topshop and Help for Heroes, the stakeholders I will discussing will be customers, employees, owners, trade unions and local communities. Customers: Customers will have a large amount of power towards the business as they will be expecting Topshop to keep competitive prices with other businesses that sell similar products; customers will also be expecting to receive seasonal deals from Topshop. This will change their aims in certain seasons such as Christmas as they will aim to sell much more, but for cheaper prices. Help for heroes on the other hand will have customers who will be buying stock because they want to make an impact and make sure the company is getting income so that they can continue to execute projects. Help for Heroes will have their aims changed depending on many donations they receive per month, because if a suitable amount of projects aren’t complete in a suitable time then donations can be stopped from customers. Employees: Employees also will have a great amount of power towards the business. Both companies Topshop and Help for Heroes will aim to keep them happy as they will need them in the business so tasks can be completed. The Employees will fair wages and reasonable hours, they will also expect performance evaluations, and this will influence the company to keep a sustainable amount of employees as they will have to provide them with training from the HR department, this could influence their aims as they might want to expand but may not be able to due to not being able to afford to staff new staff and train them to expectations. Employees in Help for Heroes are voluntary so will expect a good environment to work in, flexible hours and necessary training. Owners: Owners are a key part of the company and their decisions will always influence the company and will normally impact in with other stakeholders. In Topshop the owner will expect to see the company increase and their share of the profit to increase, they would also hope to see the value of the business increase in case they decide to sell. His/hers views would influence the company greatly because if he decided to start trading with freetrade goods, the marketing team would have to increase the price and launch new adverts and would lose customers from their customer base and try and persuade new customers to shop at Topshop. In Help for Heroes, there are two people that control the business; they expect the company to increase in size and to launch a certain amount of projects every year. If the owners decided to launch an additional 3 projects in one year, this would change the organisations aims as they would have to sell more stock and hire more employees. Trade Unions: Trade unions are an external stakeholder to a company as they represent a certain party in the business. Trade unions expect that customers are treated fairly, wages are sufficient and working conditions are of a high quality. This will affect a business as they will want to keep employees happy so may have to spend more on facilities instead of on stock, changing their spending patterns. Topshop and Help for Heroes will have to make sure that they keep high standards of working conditions and that employees are paid fairly and are treated in an acceptable manner. Local Communities: Local communities are normally affected by organisations. Organisations try to keep local communities happy and will run various events or give back to them as they need their area. Topshop tend to keep their shops in cities, but have various factories in the countryside. The local communities will expect them to input money into the community and try and be as energy efficient as possible, this will influence Topshop’s aims as they may want to expand their factories but the local community may not want them too, so they may have to change locations. Help for Heroes build a lot of projects, the community expects them to use methods of building that cause less pollution. This influences the company’s aims by making them spend more and making them wait longer for completion of projects or for the prices of good to be raised.

Reproductive System Essay

Discuss the purpose of the lesson. 2. Brainstorm with the class about body parts. 3. Use Reproductive System Visuals 1-6 to continue reviewing the male and female reproductive systems including the location and function of each part. . Lead the activity labeling parts of the reproductive system. 5. Assign homework. This lesson was most recently edited on March 23, 2011. Public Health – Seattle & King County  ©1988; revised 2011 www. kingcounty. gov/health/flash Lesson 2 – Page 1 Family Life and Sexual Health, High School FLASH Materials Needed Student Materials †¢ Reproductive System Worksheets (1 copy per student) †¢ Individual Homework: Anatomy (1 copy per student) †¢ Family Homework: Talking about the Reproductive System (1 copy per student) Classroom Materials †¢ Reproductive System Visuals 1-6 (contained in this lesson & also available online as a PowerPoint slide: www. ingcounty. gov/health/FLASH) †¢ Labeled body parts for classroom acti vity, one set per class †¢ Seven pairs of scissors Teacher Preparation Well in advance †¦ †¢ Review lecture notes due to the large number of terms and definitions. The day before the lesson †¦ †¢ Make copies of Materials Needed (see above) †¢ Prepare visuals for use on a SMART Board or projector. Note: When the lesson says â€Å"board,† use whatever is available in your classroom. Standards National Health Education Standard: †¢ Standard 3: Students will demonstrate the ability to access valid information, products and services to enhance health. Performance Indicator 3. 12. 4: Determine when professional health services may be required. Washington State Health Education Standard: †¢ Essential Academic Learning Requirement (EALR) 2: The student acquires the knowledge and skills necessary to maintain a healthy life: Recognizes dimensions of health, recognizes stages of growth and development, reduces health risks, and lives safely. Component 2. 2: Understands stages of growth and development. Grade Level Expectations (GLE) 2. 2. 1: Analyzes the physiological and psychological changes throughout the lifetime. Public Health – Seattle & King County  ©1988; revised 2011 www. kingcounty. gov/health/flash Lesson 2 – Page 2 Family Life and Sexual Health, High School FLASH Activities NOTE: Instructions to you are in regular font. A suggested script is in italics. Feel free to modify the script to your style and your students’ needs. 1. Discuss the purpose of the lesson. Identify the lesson as, primarily, a review of information that many students learned in earlier grades. Explain that being well-grounded in knowledge about the reproductive system will help them make sense of discussions later in the unit about pregnancy, birth control, and sexually transmitted diseases. Also, if they have health problems in the future, knowing body parts helps them explain to a health provider what they think the problem may be. 2. Brainstorm with the class about body parts. Write on the board in three columns: Male / Female / Both. Ask students to name reproductive system body parts, both internal and external, in the three columns. Fill in from the Teacher Master List (below) the parts that students don’t mention. As you list the parts on the board, briefly define each body part, where it is in the body and what it does. 3. Use Reproductive System Visuals 1-6 to continue reviewing the male and female reproductive systems, including the location and function of each part. Use a document camera (or SMART Board, overhead projector, etc) to project the images on the board. Explain that the parts labeled as male, female, or both are for most people, but when people are intersex (i. e. , they have a disorder of sex development), there may be some differences †¦ differences that were present at birth. NOTE: Briefly review â€Å"what it does† (each part’s function, below) if students are unfamiliar with the physiology, as you point to the visuals. Please do not feel that you must convey every bit of information in the Teacher Background chart, below. Find more suggested language regarding the hymen and circumcision in Lesson 16, p 5. Teacher Background Male Part penis (made up of shaft, glans, and sometimes foreskin) foreskin †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ Public Health – Seattle & King County What it Is / What it Does allows passage of urine and of semen provides sensation (has many nerve endings) the average penis measures 3-4† when it’s not erect (flaccid) and 5-7† when erect 1 protects the glans of the penis provides sensation males who’ve been circumcised don’t have one muscular sac which is shorter when cold, longer when warm holds testes controls temperature provides sensation ww. kingcounty. gov/health/flash scrotum  ©1988; revised 2011 Lesson 2 – Page 3 Family Life and Sexual Health, High School FLASH †¢ †¢ produce sperm and sex hormones (androgens, testosterone) each is made of 500-1,200 feet 2 of tightly coiled tubes allows maturation of sperm cell from a man (commonly called â€Å"sperm†) they carry strings of genes (called â€Å"chromosomes†) or DNA instructions in case the sperm cell meets with an egg cell and fertilizes it. uspend the testis supply blood to the testis provide sensation carry sperm from the testis provides storage for sperm allow passage of sperm as big around as sewing thread they lead into the abdomen, where (behind the bladder) they widen into storage sacs contribute fructose (sugar) to semen for nourishing the sperm helps sperm live longer and travel better about a teaspoon full per ejaculation produces most of the fluid that makes up semen pair of glands produce fluid called pre-ejaculate or â€Å"pre-cum† that cleanses the urethra of acid (from urine) to protect the sperm estes (also called testicles) singular = testis epididymis (plural = epididymes) spermatazoan (plural = spermatozoa) †¢ †¢ †¢ †¢ †¢ †¢ †¢ spermatic cords vas deferens (plural = vasa deferentia †¦ also called sperm ducts) †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ seminal vesicles semen prostate gland Cowper’s glands (also called bulbourethral glands) Female Part uterus (made up of muscular walls, a lining called the endometrium, and a cervix. The uterus is also called â€Å"womb†) cervix What it Is / What it Does †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ ouses and protects embryo/fetus/baby allows nutrient ; waste exchange with placenta nourishes an embryo, before a placenta grows the bottom section of the uterus produces fluids to help sperm travel produces a mucous plug to keep germs out during pregnancy allows passage of sperm produces fluids to cleanse and lubricate itself and to help sperm travel allows passage of shed endometrium during menstruation allows passage of baby provides sensation (has many nerve endings especially in the outer third) a collapsed tube, like a deflated balloon www. ingcounty. gov/health/flash vagina Public Health – Seattle ; King County  ©1988; revised 2011 Lesson 2 – Page 4 Family Life and Sexual Health, High School FLASH †¢ †¢ †¢ †¢ †¢ †¢ 3† long when not aroused, 5-6† wh en aroused, 3 but very stretchy is the middle of female’s three openings membrane partly covering vaginal opening ome girls are born without a hymen may be stretched during sexual intercourse or by using a tampon or with fingers carry strings of genes called chromosomes which mix with chromosomes of sperm to direct fetal development if fertilized and implanted in the uterus they dissolve in the Fallopian tube after about 24 hours if not fertilized.

Issues of Managerial Accounting Essay

Managerial accounting is concerned with providing information to managers – that is , people inside an organization who direct or control it’s operations. Via managerial accounting managers understood that good business results come from dynamic processes , procedures and practices that are well designed and properly implemented and managed. Certified management accountants are qualified to help their fellow managers achieve good business results because they have earned an advanced certification that addresses all important aspects of accounting inside organization. The role management accounts play within organizations supporting decision making , planning , and control. In short , the emphasis in business and the role of accounting should be more about doing business rather than tabulating and reporting historical financial results. Now a days , management accounting plays a very important role for the success of an organizations. The current and contemporary issues of management accounting in manufacturing and service sector is developing the skills of the manager. Besides , Management accounting information is a useful ‘language’ to enable better collaboration between engineers, designers, marketers and other parties involved in product development, including suppliers. Managing suppliers is an important element of controlling production costs, and there are significant benefits to involving them and sharing data and specifications at an early stage of product development. Contemporary issues of management accounting plays an impact over manufacturing sector. Current issues help advanced manufacturing techniques (both production technologies such as robotics and management tools such as just-in-time) led to a reducing proportion of costs being accounted for by direct materials and direct labour. Other parts of the value chain therefore become more important than the production line, for example, relationships with suppliers and customers. Globalisation has increased the importance of supply chain management, as risk and costs increase with complexity. Management accountants can help develop a strategy to manage suppliers so that they fit in with the company’s own lean production methods and pursuit of value added. Management accountants can help companies analyse their value chain in order to understand better where the most value is created; and where costs arise. Using techniques such as whole of life costing, this analysis can extend beyond point of sale to the customer. Management accounting started as a discipline to support better manufacturing decision making. Although the discipline has evolved to also support service industries and not-for-profit organisations, it has also evolved to keep pace with new developments in manufacturing technology and practices. So we can understand how current issues of management accounting plays an impact in manufacturing sector. We will discuss about few important contemporary and current issues of management accounting and how this issues are helping a organization to gain it’s goal and to develop day by day. Some contemporary issues of management accounting are – TQM (Total quality management) : TQM is a set of management practices throughout the organization, geared to ensure the organization consistently meets or exceeds customer requirements. TQM places strong focus on process measurement and controls as means of continuous improvement. TQM functions on the premise that the quality of products and processes is the responsibility of everyone who is invoved with the creation or consumption of the products or services offered by an organization. Cross Functional Product Design : Cross functional product development is a widely used method for involving different functional areas in new product/process development. This process refers direct labor employees are involved to a great extent before introducing new products or making product changes. And manufacturing engineers are involved to a great extent before the introduction of new products. And in cross functional product design there is a little involvement of manufacturing and quality people in the early design or products before they reach plant.

Gender Inequalities in the Workplace Essay

Describe and analyse gender inequalities in the workplace? ’ Gender inequalities in the workplace have been an ongoing issue for many years, which has mainly been central to women in the workplace, as senior management has prioritised men over women. This has made it very difficult for women to work their way up to management as women are considered to be incompetent compared to the men in the workplace. The wage gap between men and women has raised much debate, as men are generally more likely to get paid more than women. There has been much confusion that sex and gender are the same but actually there is a vast difference between the two concepts as gender is the social, cultural and psychological difference between a male and female. Where as sex is refereed to the biology of a individual in other terms the sex that an individual is born for example a male or female. Gender socialisation is a key aspect to understand the differences between men and women as the way society portrays them is very different. http://www. msu. edu/user/yarbrou7). Gender inequality is highlighted in the status that men and women have in society as men are considered to have better jobs, which then leads men becoming wealthier then women. The primary social institutions where gender inequalities occur is in educational systems, family life and the workplace. Gender has been considered an unlimited dimension that has been based on the different status of men and women, which has been inn effect for decades. However the feminist movement in the 1960’s established resurrection by studying gender issues, which highlighted that inequalities towards women have been in place in the social system of society as men are considered to be the breadwinners and women, should be housewives and mothers. (http://www. msu. edu/user/yarbrou7/) . Cultural inequalities consisted of women not being able to vote, achieve a higher level education and have the ability to own their own property as men were since to be responsible for the wellbeing of a woman. In relation the era of the seventies brought with it assured rights that allowed women to vote for the first time, which made women feel that they did have existence in the society that they live in. Voting rights brought women a sense of existence but inequalities still remained in the social institutions that have been developed to make individuals independent in society. These inequalities are still existent in salaries and employment in the 21st century. In the workplace there have been various types of gender inequalities that have affected each post an individual has been allocated by an employer. As women are becoming more educated their has been a rapid increase in the amount of women that are professionals in the workplace as a result educated women are still being under paid as men are considered to be more competent workers. In manual workplaces unions are considered the primary means for women to take control over what actions should be placed in order to change the working environment as a majority of women are generally underpaid in manual industries. (http://www. eldis. org/static/DOC12479. htm) In the workplace there are various formations of gender inequalities that are in affect, which have been highlighted in the wage gap between men and women who are employed in the same workplace, job security for men is in affect initially as they are told by there senior where as for women they are required to prove that there purpose in the workplace has added to the effective run of the entire department as well as the whole organisation. Men further have the ability to achieve alternative employment more conveniently as women have the added pressure of domestic duties in the home that includes child rearing. http://www. eldis. org/static/DOC12479. htm) Sexual exploitation and violence towards women has occurred for years, which has mainly been initiated by senior management as they generally feel that they have the authority and dominance to over power women. In order for men to maintain and understand that it is vital to under go change in terms of women being treated as equals j ust as men are a number of issues need to be considered by men both in the workplace and in the (home. http://www. infoplease. com/ipa/A0763170. tml) Men need to understand that the domestic duties around the home need to be divided so those women have the ability to go out and make a career for themselves just as men do. Men being able to keep their masculinity is an important factor of being a man as many men feel that when their wives go out to work they have lost there purpose as being the man of the house as women as just as capable of carrying out the same responsibilities in the workplace as men, which can be very threatening for a majority of men. Social stigma has influenced the fact that men are afraid of being undermined by a women but can be acceptable by a fellow male colleague. Furthermore men should accept and adapt to equality in the workplace as a result of much of the work load can be shared as well as new ideas can be generated that the male colleagues may not have explored. The advantages of women becoming equal in the workplace can generate a better standard of living for men as the pressure for men being the sole breadwinner can be shared along with sharing the duties in the workplace. This will encourage a better atmosphere in the workplace as the male colleagues will have less pressure to produce certain tasks by a given deadline as women are able to help with the performance and outcome of the task. The importance of women sharing the workload allows men to be more active fathers, as they will have the time and energy to spend with their children rather then having women playing an active part in the child’s life. The functionalist perspective on gender inequalities are evident as Talcott Parsons suggests that in order for socialisation to be clear it is important that individuals are able to have a supportive and stable family as Parsons believes that the family life is the most precise and effective way for individuals to understand sexual divisions that occur in social institutions home. (http://www. infoplease. com/ipa/A0763170. tml) This suggests that sociologists are more concerned in the way society segregates men and women to explain why gender inequalities occur and how changes can be made in order to make society a institute that is bases on each individual being treated equal regardless of age, sex or gender. Gender wage gap highlights the significant difference in salary that women get compared to men. It has been estimated that on average women earn 23. % less than men do. This figure highlights that majority of employers value the role and exist of the male workers which are indicated in the salary that they take home each month, where as women are paid less regardless of the time and energy that they put in the workplace. Stockyard and Johnson (1992:32) have both recognised that there are significant differences in wages between men and women although both sexes carry out full time jobs. In 987, the average wage for a male in America was $28,313 where as the wage for women was $18,531, which works out to be approximately 65% of a male workers wages. Stockyard and Johnson have indicated that ‘lower pay does not represent lower qualifications than men have or employment in areas that require less education’. This suggests that education is the key to a better-paid job not the fact that gender affects the amount of wages an individual is entitled to. Grint (1994:203) suggests that the main reason to why women are treated unequally is dependent on the class position of their husband as the ‘higher the class of the male the higher the class of the female’. This suggests that if a woman has a husband or a partner of a higher social class then the women is more likely to be respected by society, where as if a woman is from a lower social class then the women is most likely to be treated unequally. Gamarnikow, Morgan, Purvis and Taylorson (1983:99), in relation have highlighted the fact that ‘working class women’s oppression as inextricably linked with their exploitation as workers’. This suggests that working class women are vulnerable in the workplace as they have no choice but to expect the conditions of work as the value of the money they are getting is too valuable to give up although they are being exploited. Furthermore, employers are able to target individuals to exploit in the workplace in relation to wages and hour of work. Siltanen (1994:120), has further highlighted that ‘men work most commonly in higher grade occupations’, which suggests that women are ‘less likely to be near the top of occupational ladders’. Gamarnikow, Morgan, Purvis and Taylorson (1983:101). The disadvantages of what has been indicated by Siltanen (1994), is that employers have recognised that women are less likely to apply or be nominated for promotion, where as male colleagues are favoured over women even through many of the women have the same level of experience and education as the male colleagues in the workplace. This has provided to be discrimination towards women, which in many cases can result in women having a low self-esteem. It has been noted by Jacobs (1995) that generally women in the workplace are more likely to be more experienced than men. However, as women have numerous domestic duties in the home such as child rearing it makes it much more difficult for women to continue a career as well as weighing the responsibilities in the home. This factor is the primary factor that effects the position of women in the workplace. Arber and Ginn (Grint, K, 1991) have noted that gender inequality has been predominantly initiated by cultural norms which have been adapted in the work and domestic sphere. The domestic sphere has been commonly associated with the women being the secondary breadwinner who are defiantly likely to give up work in order to provide a stable environment for their children, as the fathers are predominantly the primary breadwinners. Where as work sphere is mainly cultural, which is associated with work responsibilities that have hindered women to develop themselves adequately. In conclusion, the analysis that has been researched to determine gender inequalities in the workplace highlight that the gender wage gap is a primary problem which women have been facing for a number of years. Although society today portrays men and women to be equal there are still inequalities that exist within the workplace. Examples of such inequalities are that women at work are the ones who appear to be weak, when in actual facts women have been seen to be extremely strong in the workplace. In my opinion I believe that inequalities in the workplace are still existence but are gradually dying down. However, it is also dependent on the type of employment that men are women are involved in which effects the inequalities that arise in the workplace.

Inclusive Leadership in Education for the Attainment of the Millennium Development Goal One: Poverty Eradication and Hunger Reduction

INCLUSIVE LEADERSHIP IN EDUCATION FOR THE ATTAINMENT OF THE MILLENNIUM DEVELOPMENT GOAL ONE: POVERTY ERADICATION AND HUNGER REDUCTION Dr. Virgy Onyene ([email  protected] com) Dr. Pat Mbah ([email  protected] com) Al–Mahroof Ashiru ([email  protected] ca) Shola Johnson ([email  protected] com) Abstract Sub Sahara Africa has the highest proportion of people living in poverty with nearly half of its population below the international poverty level of $1 a day. This means that, some 300 million people face the daily struggle of surviving on less than that income †¦ Between 1990 – 1999.The number of poverty in the region increased by ? and over 6 million per year. If current trend continues, Africa will be the only region where a number of poor people in 2015 will be higher than in 1990. It will account for nearly ? of the poor in developing world, up from less than a fifth in 1990†¦ (United Nations MDG report 2006). Although this United Nations account of poverty is for the entire Africa countries, Nigeria happened to be one of the countries that the UN Millennium Declaration 2000 rated as having income poverty and hunger affecting more than half of our population.This study took its framework from inclusive leadership as the art of influencing people in terms of income and resource distribution through a subsumed democratization process. This process will not be complete without education as a tool for human capital development. The purpose of this study therefore is to assess the extent to which people oriented Transformative Leadership and Education would be used to address poverty issues as a Millennium Development Goal (MDG) one and its expressed dynamics.An unstructured questionnaire was used to address eight identified dynamics of poverty in Nigeria which include extreme poverty and hunger; household income and standard of living; access to basic education and quality of participation; child right to education; basic health a wareness and protection of ecological values. A 25 – item questionnaire titled Inclusive Leadership in Education for Poverty Alleviation Questionnaire (ILEPAQ) was used to generate non – parametric data around the around the identifiable poverty variables.Both descriptive and inferential statistics were used with graphical illustrations of relevant data. Based on the findings of the study, projections and recommendations were made for relevant authorities, institutions, agencies and persons concerned. The research findings will help to identify critical actors and change agents for down streaming programme and innovations of government and private agencies to the grassroot for actual action based poverty alleviation. IntroductionThe picture painted by the United Nations Development Report in 2002 about a compassionate society goes a long way to illustrate factors responsible for people’s inability to achieve goals for human emancipation. He posited that the glob al society is not a very compassionate society, though we are quite fond of describing ourselves as one world, one planet, one humanity, and one global society. The blunt reality is that we are at least two worlds, two planets, two humanities, two global societies – one embarrassingly rich and the other desperately poor, and the distance between these two worlds are widening, not narrowing.We cannot really call it a compassionate society when the richest one – fifth of the world consumes 80 per cent of the natural resources of this planet and commands an income 78 times higher than the poorest one – fifth of the world. Also, it cannot be really called a compassionate society when there is so much wasted food on the table of the world’s rich at a time when 800 million people go hungry every night and 160 million children are severely malnourished and when billion adults grope around in the darkness of illiteracy, and when 1. billion people survive in absol ute poverty on less than one dollar a day. (Mahbub ul-Haq in Mhanaz Afkhami 2002). It is certainly not a compassionate society when 134 million children in South Asia alone work for over 16 hours a day in inhuman conditions for a wage of only eight cents a day and when they lose their very childhoods to feed the greed for higher profits by their indifferent employers, several of them the most powerful multinationals of our world.It is certainly not a compassionate society when over one half of humanity – the women of this world – are economically marginalized and politically ignored, when $11 trillion contribution to household activities is simply forgotten in national income accounts and when they command 50 per cent of the vote but are less than 15 per cent of the parliaments of the world. (Mahbu ul Haq 2002).A global compact was reached in March 1995 in the World Social Summit in Copenhagen that the developing nations will devote 20 per cent of their existing nation al budgets and the donors will earmark 20 per cent of their existing aid budgets to five human priority concerns, namely, universal basic education, primary health care for all, safe drinking water for all, adequate nutrition for severely malnourished children, and family planning services for all willing couples. This was the famous 20:20 compact which requires no new resources but a shift in priorities of existing budgets.Such a compact will remove the worst human deprivation within a decade. The increasing challenges in the area of information explosion, economic reforms, micro – economic development, ICT renovation, unemployment, moral laxity, religious bigotry, the Nigerian nation is consistently confronted with the realities of accountability through self/peer/community periodic reviews. There is also the need to generate data about her ever – growing population income levels, lifestyle and quality of life skills available to her populace.The Federal Government i s constitutionally permitted to design, review and entrench programmes on basic needs (food, shelter and amenities), health, finance, education, demographic data base/plan implementation, oil, federal character, youth, women and children. NEEDS is a laudable economic development programme. However at state and local council levels, key actors had been government (state and council) through political leaders who were not completely attuned to the strategic goals of NEEDS.Thus NGOs, CBO and CSO were completely not in control, so the common man and woman at the grassroots or domestic sphere was inadvertently neglected. This is so replicated along the levels and tiers of government and counter socio – economic development. Through her institutions, parastatals and agencies, MDG – driven policies ought to be implemented to achieve national needs and at the same time meet global challenges. No society succeeds without a larger percentage of her citizenry who form the basic f abric called communities.Nigeria has 774 local council areas with replicate offices to drive down national programmes. (Onyene and Ashiru 2008). The Millennium Development Goals (MDGs) embody the aspiration for human betterment, expressed in a limited set of numerical and time – bound targets. They include halving income poverty and hunger; achieving universal basic education and gender equality; reducing under – 5 mortality by two – thirds and maternal mortality by three – quarters; reversing the spread of HIV/AIDS; and halving the proportion of people without access to safe water.These targets are to be achieved by 2015, from their level in 1990. In Nigeria, the situation is disheartening as the nation is ranked as one of the 25 poorest nations on earth. This situation where about 38 million of Nigerians are extremely poor becomes pathetic and embarrassing considering the abundant supply of human and material resources that Nigerian is endowed with. Pov erty continues to manifest itself in different forms depending on nature and extent of human deprivation. Adeyemi (2001) contended that poverty in Nigeria permeates all socio – economic indicators of progress.In abid to eradicate poverty, a lot of laudable programmes such Youth Empowerment Scheme, Rural Infrastructure Development Scheme, Social and Welfare Service Scheme and Natural Resource Development and Conservation Scheme were launched. These programmes need to be backed with education and inclusive leadership in order to sustain poverty eradication. Promoting respect for democracy, the rule of law, diversity and solidarity can contribute to the elimination of institutionalized inequalities and is therefore critical to successful social integration.Countries that provide opportunities for all people to voice their grievances peacefully and allow them to participate in the political process and influence policy formulation, implementation and monitoring are less likely to experience internal conflict. Some contend that the true meaning of democracy is the ability of a person to stand in the middle of a town square and express his or her opinions without fear of punishment or reprisal. This takes democracy beyond the institutional definition to include tolerance and acceptance at individual and group level.It also underscores that democracy cannot be imposed by an outside source. Where democratic institutions are not permitted to flourish, and where there are no outlets for peaceful dissent, specific groups become marginalized, social disintegration is rife, and there is a greater chance for political upheaval. Democratic, transparent and accountable governance is indispensable in achieving social development. There are now more democratic countries and a greater degree of political participation than ever before.The 1980s witnessed what has been called the â€Å"third wave† of democratization. In 1980, 54 countries with a total of 46 per cent of the global population had some or all of the elements of representative democracy. By 2000, these figures had risen to 68 per cent of the world’s population in 121 countries. However, there is some skepticism about the consolidation of newly planted roots of democracy in some regions; the momentum gained during the 199os appears to be slowing and in some places may be receding (United Nations Development Programme, 2002).Democratic political participation consists of more than voting in elections. The idea of â€Å"one person one vote† is often undermined by unequal access to resources and political power. Thus, there is a danger of decreased motivation to participate, demonstrated by low voter turnouts, unequal capacities to influence policy outcomes. Formal political equality does not necessarily create increased capacities to participate in political processes or influence their outcomes, and the transition to democracy does not in itself guarantee the protectio n or promotion of human rights.Civil, cultural, social economic and political rights as well as inclusive leadership are essential for maintaining a democratic society. These human rights are mutually reinforcing and must include freedom of association, assembly, expression and participation for all citizens, including women, minorities, indigenous peoples and other disadvantaged groups. Respecting and upholding human rights is crucial not only for the wellbeing of individuals, but also for the active engagement of citizens and the wellbeing of society.If democracy is to flourish, it is not enough to enshrine these freedoms in legislation; they must be backed up and protected by policies, political will and inclusive leadership to ensure that all people have the opportunity to participate actively in the processes that affect their everyday lives. Inclusive Leadership Inclusive leaders are invested in building alliances across cultures, and they use their â€Å"toolkits†Ã¢â‚¬ “the behaviors, customs, and values associated with the multiple identities including class, race, national origin, gender, age, sexual orientation, geography, etc. –to do so.Inclusive leaders who understand their own areas of privilege and marginalization are best able to ensure that others from different backgrounds are treated equitably. Their awareness of self and others can foster work environments that provide opportunities for diverse interpretations and opinions to receive visibility. Inclusive leadership is particularly important in relationships between faculty members, both within and across disciplines. The first step toward becoming an inclusive leader is developing awareness of these biases, understanding their origin, and learning to correct them.Inclusive leaders are aware of, and take steps to minimize, their own and other's biases when making decisions related to faculty recruitment, particularly when that recruitment has potential to diversify the faculty . Inclusive leaders can use the same skills to enhance departmental policies and faculty development opportunities that benefit all faculty members. By fostering visible alliances across the broader faculty, these leaders may also assist faculty recruitment by demonstrating evidence of an institutional commitment to creating an inclusive environment.Multicultural Work in the Classroom. Inclusive leadership has particular significance in the classroom, where the seeds for inclusiveness as well as recruitment and retention of future scientists are planted. By demonstrating inclusive leadership to undergraduate students who are just entering the educational pipeline, faculty can enhance the learning experience for all students and stimulate those who have been historically underrepresented in the disciplines to consider advancing in the sciences.Instructors can exercise inclusive leadership in the classroom by intentionally including multiculturalism in the curriculum. The curriculum s hould include evidence of how people from a range of cultures have contributed to scientific fields (such as how indigenous African cultures applied mathematics, a history of discovery often ignored or attributed to others). This practice benefits students with race and gender privilege, who will have more comprehensive educational experiences when their coursework includes these examples.It is also beneficial to marginalized students in the same classroom, who see that their culture matters and that faculty recognize its importance. Statement of the Problem Participation is central to the development process and is essential for sustainability. Although often overlooked in the past, marginalization has emerged as a critical element in the re–evaluation of poverty reduction strategies. Nonetheless, many policy prescriptions are still designed without adequate analysis of how they might affect the poor.The most vulnerable groups in society, including the poor, remain outside t he sphere of political activity and influence, excluded from the formulation, implementation and monitoring of the very policies developed to address their plight. As a result, poverty reduction programmes may suffer from an urban bias, despite the fact that three quarters of the world’s poor live in rural areas (International Fund for Agricultural Development, 2004). In some countries, stakeholders have successfully advocated for an increase in the share of public resources allocated to social development.However, even in countries in which poverty programmes have been developed through widespread consultations, the priorities identified are not necessarily linked to budget mechanisms, and the final programmes may fail to target the poorest. The present situation requires inclusive leadership in education if the MDG one is to be achieved. There is need to know the extent to which political participation can be used as a means of achieving social empowerment.Thus, the analysi s of trends in transformative leadership in poverty eradication and hunger reduction would provide a basis for making conscious effort to reach the grassroot. Purpose of the Study The purpose of this study is to assess the extent to which people oriented Transformative Leadership and Education would be used to address poverty issues as a Millennium Development Goal (MDG) one and its expressed dynamics. Research Questions 1. Would inclusive leadership as offered by education programme facilitate poverty reduction through improved standard of living? 2.To what extent would inclusive leadership ensure access to basic education? 3. Would inclusive leadership enhance quality participation in governance starting with family, school structure and controls? 4. Would inclusive leadership help in the propagation of child right? 5. Would inclusive leadership enhance health awareness among the citizens? 6. Would inclusive leadership help in the protection of ecological values? Methodology The s tudy employed a descriptive survey research design. The population of the study consisted of youths of Ojo Local Government Area of Lagos State.The sample was made up of 120 youths. Inclusive Leadership in Education for Poverty Alleviation Questionnaire (ILEPAQ) was designed to collect data. Information was also obtained through interview. All the 120 questionnaires administered were returned, thus representing a 100% response rate. The data collected were analyzed using were analyzed using simple percentages. Research Question One: Would inclusive leadership as offered by education programme facilitate poverty reduction through improved standard of living Table 1: Inclusive leadership as offered by education programme and poverty S/N Sub-variables tested Agreed Disagreed Undecided | |Inclusive leadership enhance 73 35 12 | |the Provision of information (60. 8%) (29. 2%) (10%) | |by people in Areas of self | |sustainability. |People’s involvement in 54 60 6 | |leadership creates (45%) (50%) (5%) | |employment opportunities | |for the people | |Inclusive leadership 86 31 3 |Encourages entrepreneurship (71. 7%) (25. 8%) (2. 5%) | |Among youths | |Inclusive leadership 92 22 6 | |in education promotes (76. 7%) (18. %) (5%) | |acquisition of basic | |Survival skills. | From the above table it was observed that 73 (60. 8%) of the responds agreed that inclusive leadership enhance the provision of information by people in areas of self sustainability, 35 (29. 2%) disagreed and only 12(10%) were neutral. 4 (45%) of the respondents believed that people’s involvement in leadership creates employment opportunities for the people, 60 (50%) disagreed and 6 (5%) have no stand pertaining to the issue. 86 (71. 7%) of the respondents were of the opinion that inclusive leadership encourages entrepreneurship among youths, 31 (25. 8%) were not in tune with this opinion, while 3 (2. 5%) were positionless. 92 (76. 7%) agreed that inclusive leadership in edu cation promotes acquisition of basic survival skills, 22 (18. %) and 6 (5%) were neutral. Research Question Two: To what extent would inclusive leadership ensure access to basic education? Table 2: Utilizing inclusive leadership to ensure access to basic education. |S/N Sub-variables tested Agreed Disagreed Undecided | |1. Inclusive leadership 30 83 7 | |encourages enrollment (25%) (69. 2%) (9. %) | |expansion in schools. | |The more the number of people | |included in leadership roles the | |better the opportunities of 101 19 0 | |indentifying education of the (84. %) (15. 8%) (0%) | |people. | |Government provides more | |school only when they are 24 94 2 | |aware of the need for it and (20%) (78. 3%) (1. 7%) | |the areas affected. |Inclusive leadership enables | |the members of the community 39 79 2 | |to contribute to school plant (32. 5%) (65. 8%) (1. 7%) | |planning so that the schools | |are not sited in areas it will | |not be well utilized. | | | | The above table s hows that 30 (25%) were in tune with the fact that inclusive leadership encourages enrollment expansion in schools in response to the yearnings of the people, 83 (69. 2%) disagreed and 7 (9. 8%) had no position. 101 (84. 2%) were in conformity with the position that the more the number of people included in leadership roles the better the opportunities of identifying education needs of the people, and 19 (15. %) were not in agreement with fact. 24 (20%) of the respondents were of the opinion that government provides more school only when they are aware of the need for it and the areas affected, 94 (78. 3%) disagreed, while 2 (1. 7%) neither agreed nor disagreed. 39 (32. 5%) supported the fact that inclusive leadership enables the members of the community to contribute to school plant planning so that the schools are not sited in areas it will not be well utilized.Research Question Three: Would inclusive leadership enhance quality participation in governance starting with family lead ership, school structure and controls? Table 3: Inclusive leadership and participation in governance. |S/N Sub-variables tested Agreed Disagreed Undecided | |Involvement of masses in 54 63 3 | |governance affords them the (45%) (52. %) (2. 5%) | |Opportunity to address areas | |leaders can be of help | |When people are included 99 20 1 | |in decision making their (82. %) (16. 7%) (0. 8%) | |contributions enables the | |leaders to know their problem | |areas | |Leaders can empower the 75 41 4 | |masses to execute projects (62. 5%) (34. 2%) (3. %) | |initiated by them because | |they are more able to | |understand how to solve | |problems | |Involvement of the citizens 14 105 1 | |in governance enables (11. 7%) (87. 5%) (0. %) | |leaders to cover more | |grounds on their electoral | |promises | |Projects on social infrastructure 31 88 1 | |cannot be abandoned if there (25. 9%) (73. 3%) (0. 8%) | |more people involved in | |governance | | | The above table reveals that 54 (45%) of the respondents agreed that involvement of masses in governance affords them the opportunity to address areas leaders cannot be of help, 63 (52. 5%) disagreed, while 3 (2. %) of them did not take any stand. 99 (82. 5%) agreed that when people are included in decision making their contributions enables the leaders to know their problem areas, 20 (16. 7%) disagreed and 1 (0. 8%) were indecisive. 75 (62. 5%) supported the fact that leaders can empower the masses to execute projects initiated by them because they are more able to understand how to solve problems, 41 (34. 2%) disagreed and 4 (3. 3%) did not decide. 14 (11. 7%) agreed that involvement of citizens in governance enables leaders to cover more grounds on their electoral promises, a whooping 105 (87. 5%) disagreed and only 1 (0. 8%) were of no opinion. 31 (25. %) agreed that projects on social infrastructure cannot be abandoned if there are more people involved in governance, 88 (73. 3%) disagreed and only 1(0. 8%) neither agreed nor disagreed. Research Question four: Would inclusive leadership help in the propagation of child right? Table 4: inclusive leadership and propagation of child right. |S/N Sub-variables Agreed Disagreed Undecided | |Government will initiate 68 48 14 | |children immunization (58. 7%) (40. 0%) (3. %) | |if they are well informed | |by the people | |Strong partnership and 67 38 15 | |committed leadership (55. 8%) (31. 7%) (12. 5%) | |are needed to ensure | |children’s right. | |Promoting respect for 52 62 6 | |democracy can enhance (43. 3%) (51. 7%) (5. 0%) | |the right of children to | |be educated. | | |Birth right vouchers 64 47 9 | |should be given every (53. 3%) (39. 2%) (7. 5%) | |new born child that | |guarantees their education. | The table presents that 68(58. 7%) of the respondents agreed that government will initiate children immunization if they are well informed by the people, 48 (40. 0%) disagreed and 14 (3. 3%) Research Question Five: Would inclusive leadership enhance health awareness among the citizens?Table 5: Inclusive leadership and health awareness programmes for poverty reduction. |S/N Sub-variables tested Agreed Disagreed Undecided | |(D) (U) | | | |The leaders do not have monopoly 57 61 2 | |of information on health. (47. 5%) (50. 8%) (1. %) | | | |Inclusive leadership in education 98 22 – | |will entrench proper health (81. 7%) (18. 3%) (0%) | |programmes and facilitates their | |implementation. | | | |Inclusive leadership education 49 69 2 | |ensures that all the people have (40. 8%) (57. 5%) (1. %) | |access to basic health amenities. | | | |Involvement of masses in governance 77 35 8 | |affords the people to contribute their (64. 2%) (29. 2%) (8. 6%) | |ideas on health matters. | | | From the above table it was observed 57 (47. %) of the respondents agreed that the leaders do not have monopoly of information on health, 61 (50. 8%) disagreed and 2 (1. 7%) took no stand. 98 (81. 7%) agreed that in clusive leadership in education will entrench proper health programmes and facilitates their implementation, while 22 (18. 3%) disagreed. 49 (40. 8%) were in tune with the fact inclusive leadership in education ensures that all the people have access to basic health amenities, 69 (57. 5%) disagreed and 2 (1. 7%) were indifferent. 77 (64. 2%) supports the position that involvement of masses in governance affords the people to contribute their ideas on health matters, 35 (29. 2%) disagreed and 8 (8. 8%) had no decision on this matter. |S/N Sub-variables tested Agreed Disagreed Undecided | |(A) (D) (U) | |1. Masses can be destructive if they 58 53 9 | |don’t have the understanding of (48. 3%) (44. 2%) (7. 5%) | |government plans. | |2.There is high level of cooperation 46 71 3 | |with government while executing (38. 3%) (59. 2%) (2. 5%) | |project provided the people are well | |informed. | |3. People protects public properties if 55 64 1 | |they are given sense of belonging at (45. 8%) (53. 3%) (0. 8%) | |the planning stage. | |4.People will voluntarily protect ecological 84 35 1 | |Value if they are given proper orientation (70%) (29. 2%) (0. 8%) | | | Research Question Six: Would inclusive leadership help in the protection of ecological values? Table 6: Inclusive leadership and protection of ecological values Discussion The study shows that inclusive leadership as offered by education programmes facilitate poverty reduction.From table one; the four items are scored high showing that people involvement in leadership would not only promote the acquisition of basic survival skills (76. 7%), it will also create employment opportunities and make people self sustainable. It is therefore necessary that education programmes should include inclusive leadership as a tool – kit for re-orientating the people. These findings can contribute to the important role of inclusive leadership as a dynamic process. Kotter 2001 has argued that because of the impor tant attached to inclusive leadership government should enhance the provision of basic amenities, embark on proper information dissemination and enhancement of basic survival skills.Conclusion The findings of the study also revealed that the youths under study prefer to be given the opportunity to participate in governance and that the absence of sense of belonging will often jeopardize the implementation of most of the programmes embarked on by the government. The level of conformity to participation is seen in their willingness to contribute to decision making. References Adeyemi, A. B (2001). Relevance of Technology To Poverty Alleviation in Nigeria. In T. A. G. Oladimeji, O. T. Ibenene, O. M. Adesope, and M. A. Ogunyemi (Eds) Technology education and Poverty Alleviation in Nigeria (pp. 105 – 107). Lagos: Fembis International.Anna, Kofi (2004). A Fair Globalization: Implementing the Millennium Declaration. 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